KLM Cargo - We know our place.

i.s.m. 10/10 & Cyril Chermin

RRAARR x KLM Cargo Employer brand - Zwart wit - Commercial
RRAARR x KLM Cargo Employer brand - Zwart wit - Commercial
RRAARR x KLM Cargo Employer brand - Zwart wit - Commercial
RRAARR x KLM Cargo Employer brand - Zwart wit - Commercial
RRAARR x KLM Cargo Employer brand - Zwart wit - Commercial, A silhouette of a person walking past an airport building with a STOP sign on the wall. In the background, there is a large Air France Cargo airplane parked on the tarmac.
RRAARR x KLM Cargo Employer brand - Zwart wit - Commercial, A man with dark curly hair and a beard wearing a safety vest, standing in front of vending machines in a dimly lit room.

Resultaten van de campagne

De campagne was niet alleen opvallend in de luchtvaartsector, maar won ook diverse nationale en internationale prijzen, waaronder meerdere Corporate Cannes awards. De evaluatie richtte zich op zowel de prijswinsten als de reacties van de doelgroep, met focus op het versterken van de merkidentiteit.

RRAARR x KLM Cargo Employer brand - Zwart wit - Commercial A man stands with crossed arms in a warehouse with shelves stocked with boxes. Black and white photo with text overlays about airlines, KLM, Martinair, and cargo.